With Prebid on the helm of UID 2.0, indie advert tech marches to a unified beat but no longer all voices are in concord

With Prebid on the helm of UID 2.0, indie advert tech marches to a unified beat however now not all voices are in harmony

Prebid has taken matters into its own hands as steward of the identifier originally developed by The Trade Desk. The post With Prebid at the helm of UID 2.0, indie ad tech marches to a unified beat but not all voices are in harmony appeared first on Digiday…